Articles Posted in Consumer Trust

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Recent decisions by the French data protection authority (CNIL) have highlighted the importance of GDPR compliance, particularly in the areas of data retention, consent for processing sensitive personal data, and marketing practices. On October, 10, 2024, CNIL fined two companies offering remote clairvoyance services a total of €400,000—€250,000 for Cosmospace and €150,000 for Telemaque—for breaches including excessive data retention, failure to obtain explicit consent for sensitive data processing, and non-compliance with marketing consent rules. These decisions serve as a reminder for businesses to evaluate their data protection policies to avoid costly penalties and maintain consumer trust.

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While major legal cases involving AI have largely focused on copyright issues, few cases thus far have directly addressed truthful advertising of AI products and AI-generated content. Indeed, the ease with which consumers and the public can be deceived by AI, as well as the fear of mal-intentioned interference in political elections, has underscored the urgency of considering legislation and regulations that are capable of addressing these issues directly.

In Truth-in-AI and Robo-Deception: How Regulation Is Evolving to Address Deepfakes, Robocalls and More to Avoid the Erosion of Consumer Trust, colleagues Marcus Leonard, Shani Rivaux and Sam Eichner discuss the evolving legislation and regulations that will address these issues directly.